Charitable Activities

Giving back is part of our mantra

We support the community with initiatives that affect health, education and social causes through various sporting challenges and charity events.

We also support the next generation by sponsoring students from universities.

Le Grand défi Pierre Lavoie

Its mission is to create a culture of preventive health in order to fight obesity by leading people to adopt healthy life habits.

Le Grand défi Pierre Lavoie logo
Fondation CHU Sainte Justine
Fondation CHU Sainte Justine

Objective: a world-class university hospital center building a healthier future for sick mothers and children.

Winter Triathlon | Fondation CHU Sainte-Justine

Objective:  To provide the children and mothers of today and tomorrow with one of the best levels of health in the world. 

Chorale LSR & Friends
Chorale LSR & Friends | Fondation CHU Sainte-Justine

Made of approximately thirty women committed and motivated by the happiness of succeeding in improving things together, this team of work colleagues and friends has joined forces with the cause of the Sainte-Justine Foundation as part of its campaign "Healing more better" for the sake of children, by forming the LSR & Friends Choir. They recorded a song and donated all the profits to the foundation.

“As we sing, our hearts come together. That's why we unite our voices and keep the right note to support Zoe, Charlotte and all the little patients at the hospital. With the words of Celine Dion, our enthusiasm has naturally quintupled. We thank the organizers and Céline. This project will be forever marked among our greatest and sweetest achievements. "- Annie Lemieux

“S'il suffisait d'aimer” - under the direction of Judith Bérard and Romano Musumarra at the piano

Years of participation: 2014 - 2015
Total amount raised: $ 30,000

Maison de Rêve

Philanthropic project with the objective of raising funds for a hundred non-profit organizations working mainly with sick or underprivileged children in Quebec.

Organizations that participate in the sale of La Maison de Rêve raffle tickets keep 50% of the total value of the tickets they sell, which is a major source of funding for them. Almost $ 1 million per home project was donated to organizations.

BMO ・ Les Ailes de la Mode
Laval ・ Haut Saint-Lambert
Years of participation: 7 editions from 1999 to 2008
Total amount raised: over $ 7M